IZUMIO is a delicious tasting high quality natural water infused with hydrogen. IZUMIO contains water from the serene countryside of Japan, which is the source of hydrogen that provides antioxidant benefits. Thoroughly researched by the head scientist Shigeo Ohta Ph.D, a co-author of one of the first studies published on the antioxidative benefits of hydrogen, IZUMIO has become a household name in hydrogenized water in the Japanese market.
What is Antioxidation?
As ironic as it sounds, oxygen is an essential element that is needed for sustaining all life, but just like anything else, too much of it can be a bad thing. Oxygen is one of the most damaging and deteriorating elements that cause free radicals to develop in the human body. Free radicals are the damaged tissues, cells, or molecules resulting from oxidation. Rust is the deteriorating result of a chemical reaction in which iron bonds with oxygen through oxidation. Our bodies, with age, deteriorate and corrode just like any metal that is exposed too long to the elements. The deterioration is due in part to the oxidation of substances or tissues in our bodies. Antioxidants help by taking the extra oxygen from our bodies, combining them with another element to be safely absorbed or taken out of our bodies entirely, and preventing more free radical “problematic” cells from developing.